Partner with MovaLab
Seed-stage agency operations platform targeting a $15B+ market with validated product-market fit and 80% gross margin SaaS model.
Market Opportunity
$15.2B
Global PSA Market (2025)
Projected to reach $26B by 2030 at 11.3% CAGR
40%
North America Share
Largest regional market for PSA software
165K+
US Agencies Underserved
Small/mid agencies priced out of enterprise tools
69%
Cloud Deployment
Market shift favors SaaS-native entrants
Traction & Validation
PRISM Design Partner
- 60+ active users across the organization
- 11 client accounts managed on platform
- 8 departments using shared workflows
- Letter of intent signed for continued partnership
Problem Validated
PRISM tried Basecamp, Notion, and Monday.com. All failed because:
- ✗No native capacity planning with proportional allocation
- ✗Workflows are suggestions, not enforced processes
- ✗Data siloed across multiple disconnected tools
- ✗Tools built for leadership, not individual contributors
Technical Differentiation
Proportional Capacity Allocation
Algorithm that correctly splits hours when team members span multiple accounts. No competitor does this well — they count the same person as 100% available for each project.
Executable Workflow Builder
Visual builder that turns SOPs into tracked, enforced processes. 8 node types: tasks, approvals, conditions, notifications, delays, webhooks. Work literally cannot proceed until required steps complete.
40-Permission RBAC + RLS
Granular permissions enforced at the database level via Supabase Row Level Security. Not just UI hiding — queries physically cannot return unauthorized data.
Competitive Positioning
| Kantata | Monday.com | Asana | ClickUp | MovaLab | |
|---|---|---|---|---|---|
| First-year cost (20 users) | $50K+ | $4–8K | $6–12K | $3–7K | Free (self-host) |
| Implementation time | Months | Weeks | Weeks | Weeks | Days |
| Proportional capacity | Complex | No | No | No | Yes |
| Workflow enforcement | Limited | Suggestions | Suggestions | Suggestions | Blocking gates |
| Built for agencies | Yes (enterprise) | Generic | Generic | Generic | Yes (SMB) |
Generic tools require extensive customization to handle agency workflows. Enterprise PSA tools solve the problem but price out small/mid agencies.
Founder
Isaac Tigges
Current Role
Director of Accounts at PRISM, Virginia Tech's faculty-led student marketing agency — managing 11 client accounts across 8 departments with 60+ team members.
Agency Experience
Six years across three marketing agencies, including founding Life Arrow Media.
Entrepreneurship
Built and scaled Factory Reset Detailing before a successful exit. Business consulting for startups and small businesses ($0–$5M revenue), including international clients in Europe.
Technical Background
Product marketing internship at Red Hat focused on AI products, where he architected an internal chatbot using RAG and Knowledge Graph technology.
Education
Virginia Tech Pamplin College of Business. Serves on Junior Marketing Advisory Board.
Isaac built MovaLab after experiencing firsthand the operational chaos of running a complex agency with fragmented tools — and finding that nothing on the market actually solved the capacity planning and workflow enforcement problems agencies face daily.
Partnership Opportunities
Investment
Seed and Series A opportunities for qualified investors looking to support the next generation of agency software.
Sponsorship
Support open-source development and gain visibility within the agency and developer community.
Strategic Partnership
Integration partnerships, reseller agreements, and co-development opportunities.
Get in Touch
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Looking for More Information?
Request our investor deck, technical documentation, or schedule a demo call. We're happy to provide any additional information you need.
Direct inquiries: movalab.psa@gmail.com